Boomi Buys Israeli Data Firm for $45 Million

Israeli data-monitoring company Elementary Data is being acquired by American enterprise data and integration company Boomi for about $45 million, according to Boomi’s announcement on Monday. The agreement keeps Elementary’s 17 employees in Israel working under Boomi, which plans to expand its operations in the country.

Elementary’s product monitors data and processing workflows. It brings together quality control, data-usage management and an organization’s information catalog, helping data teams spot failures before they affect business reports, models and AI agents.

The acquisition

The purchase marks Boomi’s second acquisition of an Israeli startup in 2026. In July, Boomi acquired Lunar.dev for an undisclosed sum. Boomi also bought Israeli firm Rivery in December 2024 for about $100 million.

Maayan Shalom, Elementary’s CEO and co-founder, started the company in August 2021 with Or Avidov, its chief technology officer and head of product. Both are alumni of Unit 8200. Shalom previously managed cyber incident response projects at Sygnia, while Avidov worked as an engineering manager at Singular.

Elementary had raised about $8.5 million in total by the end of 2022. Its investors included TLV Partners, Cowboy Ventures, Y Combinator and private investors. The funding helped the company hire 17 employees in Israel, who will keep working under Boomi as it expands its operations there.

Elementary started with an open-source tool built into data teams’ workflows. It launched its enterprise product, Elementary Cloud, in 2024. Users include public technology companies Fiverr and Patagonia.

The company says more than 1,500 data teams use its technology. Its open-source tool records more than 1.1 million downloads per month and has a community of about 4,000 members. Both the commercial product and open-source project will continue operating within Boomi.

Monitoring data and AI systems

Elementary’s product monitors data flows and automatically flags anomalies in freshness, volume and quality. It tracks data paths and changes down to the individual column, helping teams find where failures began and which systems they affect.

That monitoring aims to help AI agents make decisions and take actions inside an organization without causing widespread errors in business operations. Elementary also brings data definitions, the people responsible for them and quality metrics together in a shared catalog.

An MCP server allows AI tools and agents to access the catalog and understand the meaning and reliability of data. Elementary’s AI agents create quality tests, prioritize failures and automatically handle tasks related to data-usage policy and performance improvement.

The integration with Boomi will expand oversight of data reliability across organizations, in data warehouses and as data moves between applications and systems.

“When AI agents perform actions rapidly based on data, the entire organization depends on data reliability. Boomi’s global deployment and a network of more than 800 partners will enable us to make reliable data the default in the AI era. We’re just at the beginning of the road,” Shalom said.

Steve Lucas, chairman and CEO of Boomi, said: “Trusted artificial intelligence begins with trusted data. Elementary adds data monitoring, quality control, and usage management tools to our platform. These tools ensure that our customers’ AI systems and agents operate on data upon which decisions and actions can be based in the organization. They also enable understanding where the data came from and what it means.”