A new transnational academic report, compiled by over 20 scientists from 13 different countries, directly targets traditional Western masculinity, asserting that the behaviors of "elite, white Eurowestern men" are responsible for significant environmental impact and demanding cultural shifts. Published in Norma: International Journal for Masculinity Studies, the paper, titled 'Men, masculinities and the planet at the end of (M)Anthropocene,' scrutinizes the actions of men through a globalist lens.
The research claims that men tend to exhibit a greater carbon footprint and exert a larger environmental impact through consumption patterns, specifically citing travel, transportation, tourism, and meat eating. This framing pathologizes traditional aspects of Western male lifestyles and economic contributions.
One year ago, a 2025 study involving 15,000 people in France, cited within the report, found that men emit 26 percent more pollution than women from transport and food. Such figures are used to bolster the narrative that specific demographic groups within Western nations are disproportionately responsible for global issues.
Targeting Traditional Identity
The research team further warned that men tend to have "less concern with climate change," are "less ambitious and less active in environmental politics," and are less willing to alter everyday practices to address the issue. This suggests a cultural dispossession, where traditional male stoicism or practical focus is reframed as environmental apathy.
Another study from one year ago, published in the Journal of Environmental Psychology, found that men experiencing higher levels of "masculinity stress" express less worry about climate change. This study also indicated that such men are more likely to exhibit pro-environmental behavioral avoidance, such as actively avoiding eco-friendly products to maintain a traditional masculine image, directly linking cultural identity to perceived environmental harm.
Furthermore, the paper states that men tend to be more involved in owning, managing, and controlling heavy, chemical, carbon-based, industrialized industries such as agriculture, along with other high environmental impact and extractive industries, and militarism. These are often foundational sectors of national economies and traditional areas of male employment, now being framed as environmentally damaging.
The Globalist Agenda's Demands
Professor Jeff Hearn, the paper's editor and a professor of Sociology at the University of Huddersfield, asserted, "There is now plenty of research that shows clear negative impacts of some men’s behaviour on the environment and climate." He added, "What is astonishing is how this aspect does not figure in most debates and policy in a more sustainable world," signaling a push for globalist policy interventions based on these findings.
The researchers explicitly stated that these "damaging patterns" apply especially to elite, white Eurowestern men, drawing a distinction with low-income men in the global south. This selective targeting of Western men, particularly those in positions of influence, suggests a deliberate attempt to reshape the cultural and economic landscape of Western nations. While the report acknowledges that some men are working "urgently and energetically" to change these tendencies, the overarching focus remains on the perceived failings of traditional Western masculinity as a driver for globalist policy changes.